Spring '23

All about the Southern Charm. Rach took inspiration from the romantic gardens and the enchanting cityscape of Charleston, South Carolina.

The Rachel Parcell brand is inspired by the romantic, the feminine, and the timeless.

Rachel herself is a mom, wife, sister, entrepreneur, fashion designer, and blogger—committed to “elevating the everyday” through meticulous product recommendations, curated lifestyle inspiration, and her namesake collections for home and wardrobe.