Style, Inspo, and Celebration—from the RP Family to Yours.

Thank you for letting us be part of your everyday magic.

The Rachel Parcell brand is inspired by the romantic, the feminine, and the timeless.

Rachel herself is a mom, wife, sister, entrepreneur, fashion designer, and blogger—committed to “elevating the everyday” through meticulous product recommendations, curated lifestyle inspiration, and her namesake collections for home and wardrobe.